“What if Siri existed in 2000?” That question led us to hunt down a vintage Mac G3 and create something wonderfully absurd.
Meet Hey Steve — a custom GPT trained to think and speak like Steve Jobs from the year 2000. Before the iPhone, before the comeback, when he was just getting started on his second act at Apple.
We fed the AI everything from that era: interviews, keynotes, his thoughts on design and technology. Then we cloned his voice using ElevenLabs. The result? Ask the translucent blue Mac a question, and Steve himself responds — in character, in his voice, from that specific moment in tech history.
The twist: Steve 2000 has no idea about the iPhone, iPad, or his future success. He’s optimistic about the new iMac, excited about OS X, and still figuring out Apple’s comeback. It’s like talking to a ghost from tech’s most pivotal era.
Hey Steve in Action
Watch Steve Jobs from 2000 answer questions about technology, design, and the future — all from a vintage Mac G3.
